Our principles
The following statements reflect our understanding of what makes Swiss Re. They explain the beliefs and principles that motivate us and govern how we relate to our stakeholders as a transparent and trustworthy business partner. They define our role in the industry and the wider world, point out in which direction we're heading and show us how we can distinguish ourselves from our competitors.
Core values
Engagement |
through understanding and responding to our stakeholders’ needs. |
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Excellence |
through expertise, efficiency and sound decision-making in all we do. |
Sustainability |
through balance in economic, societal and environmental development. |
Integrity |
through uncompromising commitment to transparency and ethical principles. |
Winning propositions
Listen & respond |
We listen to our clients, working with them closely to design solutions that keep them ahead of the field. |
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Anticipate & enable |
We draw on our risk and capital expertise to generate value for our stakeholders. |
Lead & progress |
We lead our industry by example and strive to be a decisive force for sustainable progress to the benefit of the entire industry. |
Secure & solve |
We combine global reach, local knowledge and proven reliability to solve the issues that face our clients in their business. |
Imagine & innovate |
We innovate in response to market needs, drawing on powerful resources of creativity and insight. |
Nurture & inspire |
We create a working environment that attracts truly outstanding individuals, promotes talent and inspires excellence at all levels. |
Our principles are a standard of behaviour. Our employees bring them to life during their daily interactions with business partners and stakeholders.
